68154Omaha, NE
Prospecting data for 68154: Omaha, NE
Zip 68154 in Omaha, Nebraska has about 5,000 homeowners. About 1,760 have a connected mobile phone and 580 of those are clear of the National Do Not Call Registry.
Absentee owners 68154
Data as of 2026-09
- Absentee owners290
- Mailable address98%280
- Connected mobile11%under 100
- Email on file15%under 100
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 22,000 |
|---|---|
| Housing units | 10,400 |
| Owner occupied | 61% of occupied homes |
| Renter occupied | 39% of occupied homes |
| Median household income | $73,000 |
| Median age | 37.6 |
| Built before 1970 | 16% of homes |
| Built 2000 or later | 8% of homes |
| Median mortgage payment | $1,700 a month |
| Time zone | CST |
| Area code | 402 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 95% of 68154 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Omaha campaign.
Calling and texting reach about 35% with a connected mobile, but only 12% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 53%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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