94954Petaluma, CA
Prospecting data for 94954: Petaluma, CA
Zip 94954 in Petaluma, California has about 5,320 homeowners. About 2,010 have a connected mobile phone and 850 of those are clear of the National Do Not Call Registry.
Absentee owners 94954
Data as of 2026-09
- Absentee owners650
- Mailable address96%620
- Connected mobile11%under 100
- Email on file14%under 100
- Mobile and DNC clear6%under 100
Rounded floors, not promises.
| Population | 38,800 |
|---|---|
| Housing units | 14,100 |
| Owner occupied | 69% of occupied homes |
| Renter occupied | 31% of occupied homes |
| Median household income | $94,000 |
| Median age | 40.5 |
| Built before 1970 | 21% of homes |
| Built 2000 or later | 13% of homes |
| Median mortgage payment | $2,480 a month |
| Time zone | PST |
| Area code | 707 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 96% of 94954 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Petaluma campaign.
Calling and texting reach about 38% with a connected mobile, but only 16% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 51%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
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