98407Tacoma, WA
Prospecting data for 98407: Tacoma, WA
Zip 98407 in Tacoma, Washington has about 5,970 homeowners. About 1,750 have a connected mobile phone and 660 of those are clear of the National Do Not Call Registry.
Absentee owners 98407
Data as of 2026-09
- Absentee owners1,250
- Mailable address96%1,200
- Connected mobile8%100
- Email on file10%120
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 21,400 |
|---|---|
| Housing units | 10,000 |
| Owner occupied | 60% of occupied homes |
| Renter occupied | 40% of occupied homes |
| Median household income | $80,000 |
| Median age | 44.8 |
| Built before 1970 | 56% of homes |
| Built 2000 or later | 12% of homes |
| Median mortgage payment | $2,120 a month |
| Time zone | PST |
| Area code | 253 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 95% of 98407 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Tacoma campaign.
Calling and texting reach about 29% with a connected mobile, but only 11% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 45%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
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