78526Brownsville, TX
Prospecting data for 78526: Brownsville, TX
Zip 78526 in Brownsville, Texas has about 12,200 homeowners. About 3,840 have a connected mobile phone and 2,880 of those are clear of the National Do Not Call Registry.
Absentee owners 78526
Data as of 2026-09
- Absentee owners2,730
- Mailable address99%2,720
- Connected mobile8%210
- Email on file10%260
- Mobile and DNC clear6%160
Rounded floors, not promises.
| Population | 49,000 |
|---|---|
| Housing units | 14,500 |
| Owner occupied | 71% of occupied homes |
| Renter occupied | 29% of occupied homes |
| Median household income | $56,000 |
| Median age | 29.3 |
| Built before 1970 | 2% of homes |
| Built 2000 or later | 47% of homes |
| Median mortgage payment | $1,190 a month |
| Time zone | CST |
| Area code | 956 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 100% of 78526 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Brownsville campaign.
Calling and texting reach about 31% with a connected mobile, but only 24% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 41%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
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