90405Santa Monica, CA
Prospecting data for 90405: Santa Monica, CA
Zip 90405 in Santa Monica, California has about 1,910 homeowners. About 540 have a connected mobile phone and 180 of those are clear of the National Do Not Call Registry.
Absentee owners 90405
Data as of 2026-09
- Absentee owners570
- Mailable address94%540
- Connected mobile9%under 100
- Email on file9%under 100
- Mobile and DNC clear2%under 100
Rounded floors, not promises.
| Population | 28,200 |
|---|---|
| Housing units | 15,300 |
| Owner occupied | 34% of occupied homes |
| Renter occupied | 66% of occupied homes |
| Median household income | $96,000 |
| Median age | 40.2 |
| Built before 1970 | 65% of homes |
| Built 2000 or later | 4% of homes |
| Median mortgage payment | $3,810 a month |
| Time zone | PST |
| Area code | 310 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 92% of 90405 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Santa Monica campaign.
Calling and texting reach about 28% with a connected mobile, but only 9% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 39%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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