97201Portland, OR
Prospecting data for 97201: Portland, OR
Zip 97201 in Portland, Oregon has about 1,780 homeowners. About 400 have a connected mobile phone and 120 of those are clear of the National Do Not Call Registry.
Absentee owners 97201
Data as of 2026-09
- Absentee owners1,150
- Mailable address97%1,120
- Connected mobile5%under 100
- Email on file6%under 100
- Mobile and DNC clear2%under 100
Rounded floors, not promises.
| Population | 18,000 |
|---|---|
| Housing units | 10,100 |
| Owner occupied | 29% of occupied homes |
| Renter occupied | 71% of occupied homes |
| Median household income | $55,000 |
| Median age | 31.3 |
| Built before 1970 | 42% of homes |
| Built 2000 or later | 20% of homes |
| Median mortgage payment | $3,020 a month |
| Time zone | PST |
| Area code | 503 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 94% of 97201 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Portland campaign.
Calling and texting reach about 23% with a connected mobile, but only 7% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 34%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
MetroPortland, OR CountyMultnomah ORHomeownersORAbsentee owners 97202Portland97203Portland97205Portland97206Portland97209Portland97210Portland97211Portland97212Portland97213Portland97214Portland97215Portland97216Portland97217Portland97218Portland97219Portland97220Portland97221Portland97222Portland97223Portland97224Portland97225Portland97227Portland97229Portland97230Portland
→Free counts
Counts for your zip codes
Tell us the zip codes or counties you want and we reply with the same ledger for your area and a free sample.
Get counts