98112Seattle, WA
Prospecting data for 98112: Seattle, WA
Zip 98112 in Seattle, Washington has about 4,870 homeowners. About 1,480 have a connected mobile phone and 550 of those are clear of the National Do Not Call Registry.
Absentee owners 98112
Data as of 2026-09
- Absentee owners1,500
- Mailable address94%1,420
- Connected mobile5%under 100
- Email on file8%130
- Mobile and DNC clear2%under 100
Rounded floors, not promises.
| Population | 25,500 |
|---|---|
| Housing units | 12,000 |
| Owner occupied | 55% of occupied homes |
| Renter occupied | 45% of occupied homes |
| Median household income | $118,000 |
| Median age | 39.2 |
| Built before 1970 | 65% of homes |
| Built 2000 or later | 12% of homes |
| Median mortgage payment | $3,400 a month |
| Time zone | PST |
| Area code | 206 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 88% of 98112 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Seattle campaign.
Calling and texting reach about 30% with a connected mobile, but only 11% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 41%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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