98148Seattle, WA
Prospecting data for 98148: Seattle, WA
Zip 98148 in Seattle, Washington has about 1,690 homeowners. About 420 have a connected mobile phone and 200 of those are clear of the National Do Not Call Registry.
Absentee owners 98148
Data as of 2026-09
- Absentee owners410
- Mailable address98%410
- Connected mobile5%under 100
- Email on file9%under 100
- Mobile and DNC clear2%under 100
Rounded floors, not promises.
| Population | 12,100 |
|---|---|
| Housing units | 4,850 |
| Owner occupied | 40% of occupied homes |
| Renter occupied | 60% of occupied homes |
| Median household income | $61,000 |
| Median age | 35.8 |
| Built before 1970 | 43% of homes |
| Built 2000 or later | 11% of homes |
| Median mortgage payment | $1,970 a month |
| Time zone | PST |
| Area code | 206 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 96% of 98148 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Seattle campaign.
Calling and texting reach about 25% with a connected mobile, but only 12% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 39%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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