78537Donna, TX
Prospecting data for 78537: Donna, TX
Zip 78537 in Donna, Texas has about 9,410 homeowners. About 1,910 have a connected mobile phone and 1,560 of those are clear of the National Do Not Call Registry.
Absentee owners 78537
Data as of 2026-09
- Absentee owners5,750
- Mailable address100%5,750
- Connected mobile4%240
- Email on file5%310
- Mobile and DNC clear3%190
Rounded floors, not promises.
| Population | 48,100 |
|---|---|
| Housing units | 15,200 |
| Owner occupied | 77% of occupied homes |
| Renter occupied | 23% of occupied homes |
| Median household income | $30,000 |
| Median age | 26.7 |
| Built before 1970 | 15% of homes |
| Built 2000 or later | 36% of homes |
| Median mortgage payment | $790 a month |
| Time zone | CST |
| Area code | 956 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 100% of 78537 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Donna campaign.
Calling and texting reach about 20% with a connected mobile, but only 17% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 30%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
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